PROJECT TITLE:
High-Level Marketing and Explainer Video Production
OVERVIEW:
8ight Research Labs, Inc., established in 2006, has emerged as a leader in bioenergetics by developing innovative, drug-free solutions that leverage the power of holographic technology. Their mission is to provide safe and effective alternatives to conventional treatments for pain relief, sleep enhancement, balance support, and improved physical performance. They sought to expand and solidify their market presence and position in the bioenergetics landscape by producing marketing and explainer videos to articulate their vision, showcase their patented technologies, and engage potential stakeholders.
GOALS:
We aim to create compelling content that effectively communicates the technology's benefits while attracting US-based and international clients.
PROCESS:
Our initial consultation involved enhancing scripts, creating visual storyboards to guide the video narratives, recording engaging voice-over talent, employing diverse production styles to showcase various product aspects, and refining the videos through careful editing and post-production. We also gathered feedback from stakeholders to ensure satisfactory revisions.
OUTCOMES:
Upon completion, we produced twelve marketing videos, each lasting 2:30 to 3:00 minutes, that effectively showcase 8ight Research Labs, Inc. products. This project enriched their website with multimedia content and facilitated the acquisition of at least two new international clients, driving millions of dollars in revenue growth.